In strange times, smart investors go back to basics. People don't stop eating, cleaning or taking medicine. These stocks stay strong and keep paying YOU dividends.
2008 Crash - Walmart & McDonald's were the only Dow stocks that rose
DotCom Crash - Coca-Cola held strong while S&P500 dropped 49%
Procter & Gamble - records 68 years of consecutive dividend growth
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The main drivers that can push prices up or down.
When inflation rises, consumer staples companies can pass costs to customers. Stable pricing power might makes these stocks more attractive than bonds.
Recessions, geopolitical tensions and market crashes drive investors toward defensive stocks. Fear is their tailwind.
A dividend raise attracts income investors. A cut sends them running. For defensive stocks, the dividend track record is the story.
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The information provided is for general informational purposes only and does not constitute investment advice, an investment recommendation, a personalized recommendation, or an offer or solicitation to engage in any investment activity.